Sofas Direct
The internet is a great way for those of us who makes products to communicate directly with the consumer. We eliminate all the middle layers of distribution, and sell direct. This created tremendous value for the customer, especially as it relates to buying furniture online, because they are in essence able to buy at the wholesale level. Buying sofas direct from the factory will reduce the retail price by as much as 50%.

Home Reserve has been able to build on the opportunity that the internet provides in buying sofas direct, by also engineering a flat-package shipping method. The delivery process can now be the same for our ready-to-assemble sofas, as for a book order from Amazon! The parcel package carriers, like UPS, can make the delivery without special arrangements or without the complication of "white glove" delivery treatment. Ready to assemble flat-pack shipping on a sofa, eliminates over 60% of the standard shipping charges.
Additional inducements to buying sofas direct online, are the added features of built-in storage space on every sofa, sectional sofa, couch and loveseat. This has proven to be one of our most popular features. Those things, combined with a fabric offering of well over one hundred fabric patterns, provides the internet browser with individualized choice, without the cost and time normally associated with the customization of sofas and furniture.
We invite you to look through our entire line of sofas that you can buy direct, and get the whole story on all our beautiful, modern styles.

- Sofas Style: Avenue
Fabric:
Posey Melody
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Penetrating color blends and the suggestion of a floral pattern highlight t...
$419.00 See all Sofas.

- Sofas Style: Avenue
Fabric:
Minetta Spa
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A little bit of tradition with a lot of flair! That’s what we think of the...
$379.00 See all Sofas.

- Sofas Style: Tuxedo
Fabric:
Cricket Cream
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Pottery Barn™ style meets the family. We took its famous cotton twill and m...
$319.00 See all Sofas.

- Sofas Style: Hudson
Fabric:
Miles Cafe
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Break out the bell bottom pants and lava lamps we’re going retro! Bring on ...
$449.00 See all Sofas.

- Sofas Style: Ali
Fabric:
Paradise Palm
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The pattern in this ethnic looking fabric is handled delicately and contrib...
$339.00 See all Sofas.

- Sofas Style: Tuxedo
Fabric:
Fairhaven Moss
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The touch, the feel of cotton . . . there’s just something about it. Green ...
$339.00 See all Sofas.

- Sofas Style: Tux
Fabric:
Liberty Salsa
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This fabric has a blend of coordinating color tones and is one of our long-...
$299.00 See all Sofas.

- Sofas Style: Bay
Fabric:
Delmar Fig
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We really like this chenille-style fabric. Delmar comes in the very latest,...
$339.00 See all Sofas.

- Sofas Style: Armless TB
Fabric:
Liberty Salsa
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This fabric has a blend of coordinating color tones and is one of our long-...
$314.00 See all Sofas.

- Sofas Style: Bay
Fabric:
Grant Silver
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A cosmopolitan pattern, this fabric includes artistic elements from around ...
$419.00 See all Sofas.

- Sofas Style: Armless TB
Fabric:
Sachmo Amber
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Part of our retro series. Useful for mixing and matching within that design...
$414.00 See all Sofas.

- Sofas Style: Monroe
Fabric:
Altima Sand Pet Care
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Pet lovers UNITE! This fabric is for you. When your pet makes a mess on the...
$399.00 See all Sofas.

- Sofas Style: Armless TB
Fabric:
Pulse Seaspray
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Pulse has a bright, rich color tone and an inviting, buttery-soft texture. ...
$334.00 See all Sofas.

- Sofas Style: Tuxedo
Fabric:
Hondo Sunburst
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This Hondo Microfiber fabric is as inviting as they come with all the usual...
$359.00 See all Sofas.

- Sofas Style: Classic
Fabric:
Hondo Spa
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This Hondo Microfiber fabric is as inviting as they come with all the usual...
$379.00 See all Sofas.

- Sofas Style: Brook
Fabric:
Hondo Cream
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This Hondo Microfiber fabric is as inviting as they come with all the usual...
$389.00 See all Sofas.

- Sofas Style: Avenue
Fabric:
Ranger Twill Pesto
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All our Ranger Twill patterns are just like the denim twill fabrics you’d s...
$319.00 See all Sofas.

- Sofas Style: Monroe
Fabric:
Hyatt Beige
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Customers asked us for a fabric that was very light in color, one that was ...
$379.00 See all Sofas.

- Sofas Style: Bay
Fabric:
Hondo Scarlet
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This Hondo Microfiber fabric is as inviting as they come with all the usual...
$359.00 See all Sofas.

- Sofas Style: Laney
Fabric:
Delmar Spice
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We really like this chenille-style fabric. Delmar comes in the very latest,...
$339.00 See all Sofas.

- Sofas Style: Armless LB
Fabric:
Jacinta Black
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This fabric has all the benefits of a microfiber (durable, washable, soft),...
$364.00 See all Sofas.

- Sofas Style: Avenue
Fabric:
Hondo Grape
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This Hondo Microfiber fabric is as inviting as they come with all the usual...
$379.00 See all Sofas.

- Sofas Style: Classic
Fabric:
Pulse Citron
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Pulse has a bright, rich color tone and an inviting, buttery-soft texture. ...
$339.00 See all Sofas.

- Sofas Style: Monroe
Fabric:
Destiny Coral Corduroy
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Corduroy is back! The screen will make the fabric on the furniture look sol...
$339.00 See all Sofas.

- Sofas Style: Monroe
Fabric:
Pulse Bamboo
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Pulse has a bright, rich color tone and an inviting, buttery-soft texture. ...
$339.00 See all Sofas.

- Sofas Style: Tux
Fabric:
Mission Sky Faux Leather
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Faux brushed leather. The soft, velvety-smooth brushed nap on this fabric i...
$339.00 See all Sofas.

- Sofas Style: Tuxedo
Fabric:
Minetta Spa
-
A little bit of tradition with a lot of flair! That’s what we think of the...
$359.00 See all Sofas.

- Sofas Style: Bay
Fabric:
Destiny Coral Corduroy
-
Corduroy is back! The screen will make the fabric on the furniture look sol...
$319.00 See all Sofas.