Sofas Direct
The internet is a great way for those of us who makes products to communicate directly with the consumer. We eliminate all the middle layers of distribution, and sell direct. This created tremendous value for the customer, especially as it relates to buying furniture online, because they are in essence able to buy at the wholesale level. Buying sofas direct from the factory will reduce the retail price by as much as 50%.

Home Reserve has been able to build on the opportunity that the internet provides in buying sofas direct, by also engineering a flat-package shipping method. The delivery process can now be the same for our ready-to-assemble sofas, as for a book order from Amazon! The parcel package carriers, like UPS, can make the delivery without special arrangements or without the complication of "white glove" delivery treatment. Ready to assemble flat-pack shipping on a sofa, eliminates over 60% of the standard shipping charges.
Additional inducements to buying sofas direct online, are the added features of built-in storage space on every sofa, sectional sofa, couch and loveseat. This has proven to be one of our most popular features. Those things, combined with a fabric offering of well over one hundred fabric patterns, provides the internet browser with individualized choice, without the cost and time normally associated with the customization of sofas and furniture.
We invite you to look through our entire line of sofas that you can buy direct, and get the whole story on all our beautiful, modern styles.

- Sofas Style: Avenue
Fabric:
Fairview Arbor faux suede
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This fabric looks like suede and has the same texture. It is soft, supple a...
$379.00 See all Sofas.

- Sofas Style: Ali
Fabric:
Fairview Ebony faux suede
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This fabric looks like suede and has the same texture. It is soft, supple a...
$359.00 See all Sofas.

- Sofas Style: Tux
Fabric:
Tory Lilac
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Ultra modern in both color and texture, Tory is defiantly an addition to ou...
$419.00 See all Sofas.

- Sofas Style: Armless LB
Fabric:
Hondo Gray
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This Hondo Microfiber fabric is as inviting as they come with all the usual...
$344.00 See all Sofas.

- Sofas Style: Armless TB
Fabric:
Altima Latte Pet Care
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Pet lovers UNITE! This fabric is for you. When your pet makes a mess on the...
$394.00 See all Sofas.

- Sofas Style: Bay
Fabric:
Altima Hickory Pet Care
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Pet lovers UNITE! This fabric is for you. When your pet makes a mess on the...
$379.00 See all Sofas.

- Sofas Style: Armless LB
Fabric:
Jacinta Black
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This fabric has all the benefits of a microfiber (durable, washable, soft),...
$364.00 See all Sofas.

- Sofas Style: Armless TB
Fabric:
Delmar Willow
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We really like this chenille-style fabric. Delmar comes in the very latest,...
$354.00 See all Sofas.

- Sofas Style: Ali
Fabric:
Pulse Brown
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Pulse has a bright, rich color tone and an inviting, buttery-soft texture. ...
$319.00 See all Sofas.

- Sofas Style: Avenue
Fabric:
Hondo Spa
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This Hondo Microfiber fabric is as inviting as they come with all the usual...
$379.00 See all Sofas.

- Sofas Style: Monroe
Fabric:
LaPaz Saddle
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This is a show stopper. The elegance, character and supple, smooth texture ...
$399.00 See all Sofas.

- Sofas Style: Monroe
Fabric:
Fariview Denim faux suede
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This fabric looks like suede and has the same texture. It is soft, supple a...
$379.00 See all Sofas.

- Sofas Style: Armless TB
Fabric:
Fairview Cocoa faux suede
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This fabric looks like suede and has the same texture. It is soft, supple a...
$374.00 See all Sofas.

- Sofas Style: Laney
Fabric:
Joilet Ebony
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Another of our modern, raised ridge patterns for making decorative statemen...
$419.00 See all Sofas.

- Sofas Style: Ali
Fabric:
Altima Black Pet Care
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Pet lovers UNITE! This fabric is for you. When your pet makes a mess on the...
$379.00 See all Sofas.

- Sofas Style: Hudson
Fabric:
Delmar Spice
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We really like this chenille-style fabric. Delmar comes in the very latest,...
$389.00 See all Sofas.

- Sofas Style: Brook
Fabric:
Sanoma Taupe
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These sanoma fabrics provide an opportunity to create an artistic and graph...
$389.00 See all Sofas.

- Sofas Style: Armless LB
Fabric:
Hondo Scarlet
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This Hondo Microfiber fabric is as inviting as they come with all the usual...
$344.00 See all Sofas.

- Sofas Style: Classic
Fabric:
Hyatt Denim
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Hyatt has the wonderful natural look and buttery feel of a cotton twill but...
$379.00 See all Sofas.

- Sofas Style: Hudson
Fabric:
Fairview Sand faux suede
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This fabric looks like suede and has the same texture. It is soft, supple a...
$409.00 See all Sofas.

- Sofas Style: Laney
Fabric:
Liberty Salsa
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This fabric has a blend of coordinating color tones and is one of our long-...
$299.00 See all Sofas.

- Sofas Style: Avenue
Fabric:
Fairview Merlot faux suede
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This fabric looks like suede and has the same texture. It is soft, supple a...
$379.00 See all Sofas.

- Sofas Style: Tuxedo
Fabric:
Fairview Buff faux suede
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This fabric looks like suede and has the same texture. It is soft, supple a...
$359.00 See all Sofas.

- Sofas Style: Laney
Fabric:
Hondo Ebony
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This Hondo Microfiber fabric is as inviting as they come with all the usual...
$359.00 See all Sofas.

- Sofas Style: Armless TB
Fabric:
Joilet Ebony
-
Another of our modern, raised ridge patterns for making decorative statemen...
$434.00 See all Sofas.

- Sofas Style: Hudson
Fabric:
Pulse Bamboo
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Pulse has a bright, rich color tone and an inviting, buttery-soft texture. ...
$369.00 See all Sofas.

- Sofas Style: Brook
Fabric:
Pawleys Onyx
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Pawleys has a great color depth, rich amber tones and the wonderful soft te...
$409.00 See all Sofas.

- Sofas Style: Armless TB
Fabric:
Fairview Aqua
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This fabric looks like suede and has the same texture. It is soft, supple a...
$314.00 See all Sofas.